NOW AVAILABLE at Design Within Reach: Outdoor Market by Jasper Morrison for HAY

Thoughtful design to elevate every outdoor moment.

Design Within Reach (DWR) announces the arrival of Outdoor Market by Jasper Morrison for HAY, a curated collection of outdoor essentials that celebrates the evolving rituals of life spent outside. Spanning more than 30 pieces, the collection includes folding furniture, portable cooking tools, a canopy, hammocks, and more.

As a long-standing partner of HAY, DWR is proud to offer this collection in showrooms and online at dwr.com, providing a destination for customers seeking contemporary design that elevates life outside.

From spontaneous trips into nature to quieter everyday moments outdoors, open-air living offers possibility wherever you are: a weekend of camping, a picnic in the park, stillness on a balcony or terrace, a quiet afternoon by the water, or time gathered around an open fire. It is this spectrum of experiences that inspired Outdoor Market a collection designed to enrich time spent outdoors, from the planned to the spontaneous.

The collection reflects the vision of HAY founders Mette and Rolf Hay, who sought to bring their ethos of democratic design to outdoor living.

Inspired by the nostalgic utility of classic camping gear and refined for contemporary life, the collection was created in collaboration with British design icon Jasper Morrison. Simple, purposeful, and enduring, it features a distinctive palette of red, white, blue, and black expressed through striped textiles—patterns Morrison discovered in vintage flea market fabrics and reimagined in 100% recycled polyester for modern durability.

Lightweight water-lacquered beech, stainless steel fire pits and barbecues, handmade Japanese brooms, and thoughtfully woven textiles reflect a commitment to honest materials and lasting utility

Outdoor Furniture, $195 – $795 | Tableware & Kitchen, $9 – $195 | Bags & Textiles, $55 – $245 | Tools & Accessories | $15 – $185

All available at www.dwr.com.

FOR ALL PRESS INQUIRIES PLEASE CONTACT:

dwr@camronglobal.com ​

 

 

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About DWR

About Design Within Reach:

Design Within Reach is your source for modern living. Founded in 1998 with a mission to provide access to the best in authentic design, the company curates classics from design icons and cultivates next generation talent to deliver an evolving breadth of product that can only be found at DWR. With a solution-oriented approach, the company offers the expertise and services needed to support the way people live today. Headquartered in Stamford, Conn., DWR sells its furniture and accessories to residential and commercial customers through retail studios in North America, via the web at dwr.com, by phone at 1.800.944.2233. Design Within Reach, Inc., is part of the MillerKnoll collective. 

Contact

dwr@camronglobal.com

dwr.com